Privacy Policy
How SmileCraft Dental Clinic handles the information you share with us — in plain language, with no surprises.
Last updated: 20 October 2026 · SmileCraft Dental Clinic, 2nd Floor, Al-Hafeez Heights, Gulberg III, Lahore
1. Who we are
SmileCraft Dental Clinic ("SmileCraft", "we", "us") operates this website and provides dental care at 2nd Floor, Al-Hafeez Heights, Gulberg III, Lahore. You can reach us about this policy at any time by phone at +92 42 3577 1234 or through the contact page.
2. Information we collect
This website is informational. It has no user accounts, no online payments and no patient portal, and it does not store form submissions on a server. The information we receive is limited to what you choose to send us:
- Appointment and enquiry messages. Our booking and contact forms do not transmit data to us directly — they open WhatsApp with a message you have composed (your name, phone number, chosen treatment, preferred date and time, and any notes you add). That message is sent through WhatsApp only when you press send, and it is then governed by WhatsApp's own privacy policy as well as this one.
- Phone calls. If you call the clinic, our front desk may record your name, number and appointment details in the clinic's appointment register so we can manage your visit.
- Clinical records. If you become a patient, we create treatment records (examination notes, X-rays, treatment plans and invoices) which are held at the clinic as part of your dental care.
- Technical data. Like most websites, our hosting provider may log basic technical information such as your IP address, browser type and the pages visited, for security and performance purposes.
3. How we use your information
- To respond to enquiries and arrange, confirm or reschedule appointments.
- To provide your dental treatment and maintain accurate clinical records.
- To send appointment reminders and aftercare guidance related to your treatment.
- To improve our services and this website.
We do not sell your personal information, and we do not use patient information for marketing to third parties.
4. Cookies and advertising
This website itself sets only the cookies needed for basic functionality, such as remembering your light/dark theme preference on your own device. We may display advertising served by Google AdSense. Google and its partners may use cookies to serve ads based on your prior visits to this and other websites. You can opt out of personalised advertising by visiting Google Ads Settings, and you can learn how Google uses data from sites that use its services at Google's partner-sites policy page. You can also disable cookies entirely in your browser settings; the website will continue to work.
5. Sharing and retention
We share information only where necessary: with dental laboratories (for example, for crowns or aligners, using the minimum details required), with referral specialists with your knowledge, or where required by law. Clinical records are retained for as long as needed for your ongoing care and to meet professional and legal record-keeping obligations. WhatsApp messages remain on your device and ours within WhatsApp; you may delete them from your side at any time.
6. Your rights
You may ask us what personal information we hold about you, request a copy of your clinical records, ask for corrections, or ask us to delete enquiry messages we no longer need. Contact us at +92 42 3577 1234 and we will respond within a reasonable time. Deleting clinical records may be limited where professional standards require us to retain them.
7. Security and changes
We take reasonable administrative and technical steps to protect information held at the clinic. No method of transmission over the internet is completely secure, so please avoid sending highly sensitive medical documents through public messaging channels unless we ask for them. We may update this policy from time to time; the current version will always be published on this page with its revision date.